Instagram, Twitter, and LinkedIn Feeds: Which Is Best for Your Event Wall?

Here's a helpful breakdown of Instagram, Twitter (now X), and LinkedIn feeds for use on event walls, highlighting their strengths and ideal use cases:

Instagram, Twitter, and LinkedIn Feeds: Which Is Best for Your Event Wall?

Social media walls can supercharge event engagement by displaying real-time user-generated content. But which platform feed—Instagram, Twitter (X), or LinkedIn—works best for your event wall? Let’s compare them based on engagement potential, audience type, content variety, and technical ease.

1. Instagram Feed

Best for: Visual-heavy events, lifestyle brands, product launches, expos, and weddings.

✅ Pros:

• Highly visual: photos, reels, and short videos dominate.

• Great for showcasing event highlights, aesthetics, and experiences.

• Drives FOMO and encourages attendees to post using hashtags.

⚠️ Cons:

• API limitations mean only business accounts or hashtag mentions can be aggregated.

• Less text-driven; not ideal for in-depth updates.

💡 Use if: Your event has a strong visual component and you want to boost attendee content sharing with hashtags.

2. Twitter (X) Feed

Best for: Conferences, live panels, tech events, political gatherings, or breaking news scenarios.

✅ Pros:

• Real-time updates and discussions.

• Easy hashtag tracking and live commentary.

• Ideal for live Q&A or polls shown on screen.

⚠️ Cons:

• Text-centric content may lack visual appeal.

• Recent API restrictions can limit data access unless you're using a paid solution.

💡 Use if: You want to capture conversations, reactions, and live opinions as they happen.

3. LinkedIn Feed

Best for: B2B events, corporate summits, career fairs, product demos, or industry-specific gatherings.

✅ Pros:

• Professional and business-focused content.

• Great for thought leadership, networking, and brand authority.

• High-quality audience engagement.

⚠️ Cons:

• API limitations: LinkedIn doesn’t allow public hashtag aggregation like Instagram or Twitter.

• Mostly supports content from company pages or influencers you're connected with.

💡 Use if: You're targeting a professional audience and want to showcase corporate updates, speaker posts, or brand thought leadership.

Conclusion: What’s Best for Your Event Wall?

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